HENRIK STENSON EYEWEAR ANNOUNCES PARTNERSHIP WITH JB HANSEN

Thursday, January 28, 2021

Henrik Stenson Eyewear creates stylish, functional and durable glasses and have today announced their partnership with European Tour winner, Joachim B. Hansen.

The HS Performance collection contains glasses and lenses well-suited for golf and other activities. Their Street Sunglasses are classic models with carefully worked details and a pure, conscious design. 

Hansen, who has always worn eyewear whilst playing golf, started wearing the HS Performance collection last December at the DP World Tour Championship and loves the high level of detail and design that goes into every pair of lenses that he puts on. 

“Since I started wearing Henrik Stenson Eyewear, I have noticed a massive difference in terms of the sharpness of objects through the lenses and also the comfort on my face”, said Hansen.  “Wearing glasses for over 5 hours a day can sometimes cause irritation, but it’s quite clear that a lot of thought has gone into the design of this collection, as they are incredibly comfortable and easy to wear for long periods of time.”

“We are very excited about this new partnership with Joachim”, said Marcus Larsson, CEO of Henrik Stenson Eyewear. “As one of the best golfers in Denmark and with our wish to expand into the Danish market, it was an easy decision for us. We are looking forward to growing together in what will hopefully be a long and successful partnership”.

Having claimed his maiden European Tour victory in dramatic fashion at the 2020 Joburg Open, JB will continue to compete on the European Tour this season and looks to continue his rise up the world rankings. Following on from his win in South Africa, the Dane went on to finish 44th on the Race to Dubai rankings. 

About Henrik Stenson Eyewear:

Born out of a Major Champions’ vision, Henrik Stenson Eyewear is an experienced brand with a well-worked design. Their sunglasses fully protect the eyes and with Henrik actively involved in the product development of the eyewear, they ensure that the design of each product is optimal. Protection and performance are the guiding principles of the brand, which offer various ranges to suit all tastes. 

Find out more about Henrik Stenson Eyewear at: www.henrikstensoneyewear.com